Linkeo, the digital marketing agency for small businesses
What is a digital marketing agency?
Digital marketing agencies know everything there is to know about web communication.
They’ll guide clients though the launch of their marketing strategy—from defining their needs to setting up online solutions like SEO, online advertising, and a brand-new website. They also help with optimised content and a seamless user experience.
What does a digital marketing agency do?
A digital marketing agency offers a wide range of web services, from website creation and SEO to online solutions and ad campaigns.
The goal of all their products and services is to build your online presence and communication strategy. Potential levers include: the design and building of websites and mobile apps, search engine marketing (SEM), search engine optimisation (SEO), social media marketing (SMO), content creation, lead generation, brand development and management, advertising campaigns, videos, email marketing, business solutions, and more.
While in the past, it might have been possible to find success through a single marketing channel like SEO or a sleek, stunning website, this is no longer case. For a strong web presence, you need to take advantage of every avenue the Internet has to offer.
Make the Digital Leap with Linkeo
Large or small, no business can realise their full potential without an effective marketing strategy.
The marketing landscape has changed and there’s no way to avoid promoting your brand on the web.
But before you partner with a digital marketing agency, you need to understand the importance of an online communication strategy. As a small business owner, you’ll want to gain a clear picture of how an agency can help you meet your goals.
SMBs and SMEs: Why should I partner with a digital marketing agency? How an agency can help with your online communication strategy.
You might be wondering why you need to hire a digital marketing agency to take care of your web presence and visibility. Like, can’t you just do it yourself?
Here are three reasons why you should choose a digital marketing agency for your online endeavours.
One of the main benefits of a digital marketing agency is experience. You’re an expert in your field—and web agencies are experts in theirs. Most digital marketing agencies have spent years in the online advertising world, building their skills and surrounding themselves with experts who know what it takes to boost your sales.
While you might try to fumble through finding your own keywords and figuring out the best way to optimise your website, an agency will know exactly what to do. Especially a company like Linkeo who has over two decades of experience.
To get started with digital marketing, you need access to a base number of resources.
A digital marketing agency can set you up with industry-leading tools and techniques that you wouldn’t be able to find on your own.
It will show you through ins and outs of online platforms and technology. You’ll have the chance to maximise the full potential of key levers like Google and Facebook Ads, web design, email marketing, and social media management software. This means better results for your business.
With web experts by your side, there’s a whole world of digital possibilities.
And a final reason to go with a digital marketing agency is time.
As a business owner, you’re busy—buying supplies, serving your customers, dealing with payroll. It’s tough to make marketing a priority. But that doesn’t mean you should just let it slide.
When you hire a digital marketing agency, they will devote the time you don’t have to building your communication strategy. That way, you can focus on what you do best.